From Canvas to Crores: Kalpraag's Artistic Leap Toward the Rs100 Cr League
May 15, 2025
New Delhi [India], May 15: In a sea of safe, symmetrical designs and muted palettes that dominate Indian ethnic wear, Kalpraag has risen like a splash of colour on a sepia-toned canvas. What started as a niche menswear brand with a quirky sense of style has now blossomed into a cultural extravaganza--one that reimagines ethnic fashion as a bold medium of self-expression.